Desire - THE STARTING POINT OF ALL ACHIEVEMENT

      "Awake, arise, and assert yourself, you dreamers of the world. Your star is now in the ascendency."

      "The world is filled with an abundance of OPPORTUNITY which the dreamers of the past never knew. A BURNING DESIRE TO BE, AND TO DO is the starting point from which the dreamer must take off. Dreams are not born of indifference, laziness, or lack of ambition."

      I couldn't state it any better than Napoleon Hill has already done, to start off.

      Being ALL IN starts with a BURNING DESIRE, but also requires that you burn all bridges and serve the only stakeholders that matter - a supreme deity, in whatever form you embrace, you and your family.

      For me, my desire is that I have to be free. I have to be completely free of the bonds of Corporate servitude. I have to be free of the slavery that keeps me working for paltry, shallow and hollow technical achievements in underground fox holes they call cubicles. Even when I am working from home, I am bound and shackled to my phone, pager and computer, never more than a few minutes away from being engaged in their folly.

      This is not to say that their entire efforts are not without desire. Certainly they are full of many desires. They are filled with the desire of the customers of the business. They are filled with the desire of upper management to accomplish goals laid out for the board of directors. Each manager in turn has desires to be looked upon with favor, and goals they have to reach, so they too can be rewarded for their efforts. All are engaged in fulfilling the diluted desires and goals of those above them. At the bottom, the people who toil and sweat to fulfill some personal fantasy of perfection, desiring only to meet the goals set FOR them and not BY them, are lost in a bubble of their own creation when they are forced to comply in order to receive reward. They are not appreciated for the good job they do, if in fact that is even what they accomplish. Instead they are evaluated on false values which are created to mostly level the playing field, so all but a few are treated as "normal" or average. Only a few can be better rewarded. Only a few can, and have to be rebuffed or even punished. Many often figure out that they can just bide their time with a superficial achievement of the goals set for them, and actually accomplish little more than nothing. The melting pot of mediocrity.

      There is a self that could get boxed into their reality. Our desires are limited by their fox hole and false measuring sticks.

      I have a burning desire. I have to be completely free of the bonds of Corporate servitude. This is what I use to aim. I then FOCUS upon my goals, daily and weekly targets, and focus my thoughts and emotions and people and things upon that which _I_ desire. After I focus _I_ must ACT. Desire is the dream. This is where it all begins. Combined with the FAITH that the objects of the desire ARE real, leveraging our daily self-talk, for continuity, and fueling our ACTION by tapping into the strong positive emotions, we are accomplishing and living a new reality for me and for and with others.

with gratitude and in service,

Tony, Lisa, Michael and Amanda Koker

Image credit: CanStockPhoto.com